Suzy Bale: ‘We Huogopi’ Star’s Rise to Fame

Suzy Bale: Viral Star's Catchphrase Earns Her Land Gift, Applauds Yanga

Friday, March 28, 2025

Suzana Ahmad Salum, widely recognized by her online persona Suzy Bale, has quickly become a household name across Tanzania’s digital landscape. Nicknamed “Malkia wa Uswazi” (Queen of the Hood), she rose to fame through her infectious humor and the now-iconic catchphrase “We Huogopi” (“You’re Not Afraid”), which has since taken on a life of its own, both online and offline.

The Rise of a Viral Sensation

Suzy Bale’s journey to internet stardom began just last year as a lighthearted endeavor. Her videos, initially shared casually online, started to attract attention for their authenticity and relatability. Her breakthrough moment came when a friend secretly recorded her passionately talking about a song by artist Billnass. The video, featuring her famous phrase “We Huogopi,” exploded on TikTok.

“I didn’t even have a phone,” she recalls. “My friend recorded me, uploaded it to TikTok, and the next day my sister called saying I’d gone viral. I had to hide; I didn’t know what I’d said!”

Now a mother of three, Suzy credits her rise to fame with not only changing her life but also helping support her family.

Yanga Gift Her Land

The viral phrase “We Huogopi” didn’t just resonate with fans—it caught the attention of Yanga SC, one of Tanzania’s top football clubs, who adopted the catchphrase as a motivational slogan during CAF Champions League matches.

In a gesture of appreciation, Yanga gifted Suzy a plot of land in Kibamba.

“They told me to go collect it, and I didn’t waste any time,” she said. “My manager called and I hopped on a bodaboda (motorbike) to Kibamba bus stand. I’m truly thankful.”

Her manager, Luay, who also manages popular broadcaster Sakina Lyoka, received a separate plot discreetly.

From Laughter to Livelihood

While her humorous tone might seem casual, Suzy says it’s helped her earn a living.

“Honestly, people hand me money just because I make them laugh—someone will give me 10,000 shillings for a soda,” she explains. “Sometimes, even journalists or celebrities give you money after an interview just out of kindness. May God bless the late Dida—he once gave me 10,000 after a chat. Juma Lokole too, he handed me cash right after a quick conversation.”

Educating Her Children Through Comedy

Suzy proudly states that her comedy has allowed her to pay for her children’s education.

“My eldest just completed Form Four and scored Division One. It’s my biggest pride—my job has made it possible.”

Daily Life and Spending

Despite her fame, Suzy remains grounded in her spending habits.

“Most days I spend about 8,000 shillings, sometimes up to 20,000 if I have it. I’m not stingy—I like to share, even if it’s just buying someone a bottle of water. I believe whatever you give will come back.”

Confident, Curious, and Self-Taught

A former student of Green Bird Secondary School, Suzy once had the opportunity to visit China for six months. Though she didn’t complete school, she describes herself as street-smart and eager to learn.

“I love learning new things,” she says. “Once, my manager and I went out to eat, and I heard someone order ‘Chicken Chips’. I tried to say it too, but ended up saying ‘Chips Chicken’, meaning I wanted more fries. I just wanted to blend in!”

A Call for Authenticity Among Artists

Suzy has also voiced concerns about the need for authenticity among public figures, referencing recent controversies involving fellow entertainer Nicole Joyberry.

“Artists need to show their real lives. Don’t pretend to live luxuriously online only to struggle behind closed doors. How will anyone help you when trouble comes?” she warned.

New Opportunities in Acting

Beyond comedy, Suzy's influence has opened doors in acting. She’s now collaborating with fellow artist Chuchu Hansy on upcoming projects.

“I’m doing both—my short clips and acting gigs. I’m thankful because they’ve brought in acting deals.”

Connections in the Entertainment Industry

Her popularity has also led to encounters with well-known celebrities.

“I met Diamond Platnumz years ago before I became known. He used to come to Kinondoni for shows. We weren’t close, but I’ve met him,” she says. “Isha Mashauzi once came to my neighborhood to see me—people were shocked. Phina even used my catchphrase once. She’s cool.”

Suzy also mentioned Ali Kamwe, noting his generosity: “He gave me soda money and promised to replace a stolen Yanga jersey he had gifted me.”

Yanga’s Favorite Fan

As a passionate supporter of Yanga SC, Suzy follows every match. Though she appreciates all players, two stand out in particular.

“I love Aziz Ki and Pacome Zouzoua. They’re amazing. People criticize Aziz, but they don’t mention his goals. He’s not just talented, he’s kind—and he’s practically Tanzanian now!”

Message for Hamisa Mobetto

Suzy concluded by applauding Hamisa Mobetto’s recent wedding to Yanga star Stephane Aziz Ki.

“People rarely celebrate others’ success. I’m proud of Hamisa—marrying Aziz Ki silenced the gossip. My advice to her is to cut off fake friends who add no value.”