Joe Cross Net Worth, Relationships, Age/Birthdate & Birthday Facts

A deep dive into Joe Cross net worth, relationships, age/birthdate & birthday — from his health transformation to his brand journey and personal life.

Joe Cross Net Worth, Relationships, Age/Birthdate & Birthday Facts
Joe Cross Net Worth, Relationships, Age/Birthdate & Birthday

Joe Cross Net Worth, Relationships, Age/Birthdate & Birthday

Joe Cross is a filmmaker-turned wellness-entrepreneur recognized for his documentary “Fat, Sick & Nearly Dead” and the Reboot with Joe brand.

Introduction

Joe Cross (birthdate: May 30, 1966) is an Australian entrepreneur, author, filmmaker and health-advocate whose rise from battling illness to spearheading a global wellness movement has made headlines. His estimated net worth ranges from approximately $2 million to $10 million, depending on source, reflecting a diversified business journey.  While much of his public focus lies in wellness and business, his personal life remains largely private — thus his current relationship status is not publicly detailed.

Quick Facts

Category Details
Full Name Joe Cross
Age/Birthdate May 30, 1966
Birthday May 30
Nationality Australian
Profession Entrepreneur, Filmmaker, Author
Estimated Net Worth ~$2 million (CelebrityNetWorth)  to ~$10 million (other estimates) 
Relationship Status Not publicly disclosed
Known For Documentary “Fat, Sick & Nearly Dead”, the Reboot with Joe brand, authoring wellness books 

A Transformation Story That Became a Movement

Joe Cross’s journey began well before he became a public figure. Born on May 30, 1966 in Australia, he lived a conventional life as a successful entrepreneur.  However, behind the business success lay serious health struggles — by the mid-2000s Cross weighed around 310 pounds (≈140 kg) and suffered from an autoimmune condition. That turning point propelled a radical decision: he embarked on a 60-day juice fast across the U.S., drinking only fresh vegetable and fruit juices, which became the basis for his 2011 documentary “Fat, Sick & Nearly Dead”. 

Defining moments in Joe Cross’s journey include:

  • The decision to transform his health by undertaking a 60-day juice-only journey.

  • Producing and releasing his breakthrough documentary “Fat, Sick & Nearly Dead”.

  • Founding his wellness brand “Reboot with Joe” to help others adopt plant-based and juicing habits.

  • Publishing multiple books on juicing, wellness and lifestyle change.

  • Transitioning from a business career in finance and investments into the wellness and media sector.

Through these milestones, Cross shifted from personal rebuilding to global advocacy, making wellness accessible and relatable. His story resonates because it’s not just about wealth or fame — it’s rooted in vulnerability, transformation and purpose.

The Core Pillars of Joe Cross’s Wealth Include:

Income Stream Description
Documentary filmmaking & licensing His film “Fat, Sick & Nearly Dead” and its sequel created a platform. 
Book publishing He authored several wellness books tied to his methodology. 
Wellness brand & programs “Reboot with Joe” offers lifestyle programs, juicing guides and membership content. 
Speaking engagements & partnerships Cross appears at events, gives talks and forms alliances in health & lifestyle sectors.

Together these pillars contribute to the estimated net worth of Joe Cross. While one widely cited figure places his net worth at around $2 million by CelebrityNetWorth.  Other sources, less conservative, suggest a figure closer to $10 million, based on his global brand reach.

Joe Cross Relationships & Family Life

Information about Joe Cross’s romantic relationships and family life is scarce, as he maintains a high degree of privacy. According to relationship-tracking websites, there are no publicly recorded past relationships.  He occasionally shares familial moments (e.g., tributes to his parents via social media) but does not appear to disclose partner details.

Key insights into Joe Cross’s relationships and personal life:

  • He credits the support of his family — particularly parents — as central to his health transformation.

  • No public record of a spouse or partner, suggesting single status or private relationship.

  • He lives between Australia and the U.S. (having connections to New York as well as Sydney) which may influence his personal life’s public invisibility. 

  • His focus remains strongly professional and mission-driven, with personal life largely kept out of public spotlight.

Lifestyle, Assets & Interests

Beyond career success, Joe Cross leads a lifestyle that reflects both passion and purpose, including:

  • Juicing and plant-based nutrition as daily routine and personal ritual.

  • Wellness adventures and travel as part of his mission to spread healthy living.

  • Publishing and content creation to engage a community of “Rebooters”.

  • A preference for impact over ostentation — his public persona emphasises transformation and health, not luxury assets.

  • Investment in brand and platform rather than purely traditional real-estate or high-profile collection assets (based on available public info).

While there is no detailed breakdown of his personal asset portfolio publicly available, Cross’s lifestyle suggests the values of simplicity, health and service are central rather than material extravagance.

Net Worth Breakdown & Analysis

Estimating Joe Cross’s net worth is inherently approximate given private company valuations and brand income that are not always disclosed. The following table presents a rough breakdown using available figures and estimates:

Category Estimated Value Source
Business ventures & brand (“Reboot with Joe”, film revenues) ~$6–8 million* Aggregated estimate from multiple sources (including ~$10m figure) 
Book publishing & media income ~$1–2 million* Derived from claims of book sales and royalties
Investments & other assets ~$1–2 million* Conservative estimate given reported net worth of ~$2m in some sources 

*Figures are approximate and rounded; the breakdown reflects best-available public data rather than audited accounts.

Analysis: The wide disparity in net worth estimates (from ~$2 m to ~$10 m) indicates variability in how different outlets value brand equity, ownership stakes and ongoing income. Cross’s true net worth likely sits somewhere within that range but is tilted by his global influence, which may not yet be fully monetised.

Public Image, Legacy & Influence

Joe Cross is perceived not just as a wellness guru but as a credible voice because of his transformation story — from illness and obesity to entrepreneurship and advocacy. His public image combines authenticity (he shares a personal health turnaround), credibility (business and media experience), and purpose (mission-driven wellness). For many, his film “Fat, Sick & Nearly Dead” served as an entry point into plant-based living and juicing. 

In the wellness industry he is regarded as a pioneer of “juice-fast reboot” culture, and his influence extends to speaking engagements, books, online programs and brand partnerships. He also contributes to conversations about obesity, food systems and plant-based nutrition, giving his work a social-impact dimension beyond the personal. This positions his legacy more broadly: not just a filmmaker or author, but someone who turned personal crisis into public mission.

Conclusion

Joe Cross’s journey — marked by his birth on May 30, 1966, his decision to reboot his health and his evolution into a wellness-brand founder — is emblematic of transformation in action. His estimated net worth, though reported variously between around $2 million and $10 million, reflects the diverse revenue streams he has created in film, publishing and lifestyle entrepreneurship. While his relationships and family life remain largely private, his public profile is defined by focus and mission. Joe Cross’s legacy lies in showing that personal health change can ripple into global influence, and his story reminds us that a birthday, a debut transformation and a determined spirit can become interwoven with purpose, platform and impact.