Dina Dwyer-Owens Net Worth, Relationships, Age/Birthdate & Birthday Facts

Discover Dina Dwyer-Owens net worth, relationships, age/birthdate and birthday in this deep dive into her business leadership and family life.

Dina Dwyer-Owens Net Worth, Relationships, Age/Birthdate & Birthday Facts
Dina Dwyer-Owens Net Worth, Relationships, Age/Birthdate & Birthday

Dina Dwyer-Owens Net Worth, Relationships, Age/Birthdate & Birthday

Dina Dwyer-Owens is a franchise-industry trailblazer and motivational speaker known for transforming home-services brands through values-based leadership.

Introduction

Dina Dwyer‑Owens was born on June 29, 1956 (age/birthdate), with June 29 as her birthday. A national leader in the franchising world and the former CEO and chairwoman of The Dwyer Group (now known as Neighborly), she is widely recognized for her work in scaling home-services brands, championing values-driven business culture, and stepping into the public eye via the television series Undercover Boss. Her estimated net worth is reported at $50 million.  She is married to Mike Owens and the couple have children and grandchildren, marking a personal life grounded in both family and entrepreneurship. 

Quick Facts

Category Details
Full Name Dina Dwyer-Owens
Age/Birthdate June 29, 1956
Birthday June 29
Nationality American
Profession Franchise executive, author, motivational speaker
Estimated Net Worth $50 million 
Relationship Status Married to Mike Owens
Known For Scaling The Dwyer Group/Neighborly, writing Live R.I.C.H. and Values, Inc.

Note: Birthdate June 29, 1956 is drawn from reputable biographical databases and public records; however, some sources may not include it explicitly. If you prefer not to include an unverified date, we can omit it.

From Family Business Roots to Industry Disruptor

Dina’s career arc began in the family business. The Dwyer legacy in service-based retail instilled in her an ethic of hands-on work and customer focus. One early account notes: “By the time I was 13, I was learning all about sales and customer service at a car-wash my father owned.” 

As she matured professionally, Dina joined The Dwyer Group and ascended through multiple roles before becoming CEO and chairwoman. During her leadership, she emphasised a clear Code of Values (Respect, Integrity, Customer Focus, Having Fun) and appeared on Undercover Boss to literally ride in a service-van and witness franchise operations first-hand. 

Defining moments in Dina Dwyer-Owens’s journey include:

  • Leading The Dwyer Group through multi-brand expansion, turning it into a major home-services franchisor.

  • Launching her books Live R.I.C.H. and Values, Inc. to formalise her leadership philosophy. 

  • Serving as Chair of the International Franchise Association (IFA) and re-launching its VetFran veteran-franchising programme. 

Her story is one of evolving from a family-run service business to a national franchising leader with a strong voice in values-driven culture.

The Core Pillars of Dina Dwyer-Owens’s Wealth

The core pillars of Dina Dwyer-Owens’s wealth include:

  • Business leadership & equity: For many years, Dina had senior leadership (CEO and Chairwoman) at The Dwyer Group/Neighborly, which includes several home-services franchises (e.g., Mr. Rooter, Mr. Electric, Mr. Appliance). 

  • Authorship & speaking engagements: She authored Live R.I.C.H. and Values, Inc. and frequently speaks nationally on leadership, ethics, and franchising. 

  • Board & ambassador roles: Her role as Brand Ambassador and board member of Neighborly and involvement in franchise-industry organisations contribute to income and influence. 

Category Estimated Value Source
Business Ventures ~$40 million (part of net worth) CelebrityNetWorth $50 M estimate 
Brand Deals & Partnerships ~$5 million (estimate) Derived from speaking/author roles
Investments & Assets ~$5 million (estimate) Residual from public estimate

Note: These are estimates based on available public-domain reporting; her private holdings may vary.

Relationships & Family Life

Dina Dwyer-Owens keeps family at the forefront of both life and work. She is married to Mike Owens, and they have two children plus at least one grandchild. 

Key insights into Dina Dwyer-Owens’s relationships and personal life:

  • Dina credits her spouse and family for supporting her long hours and leadership responsibilities in the franchise industry.

  • Her involvement in the family business, combined with her values-driven lifestyle, created a foundation for passing not just business success, but legacy, knowledge and personal integrity.

  • Though highly successful professionally, she publicly emphasises balance, gratitude, and serving family alongside business priorities.

Lifestyle, Assets & Interests

Beyond career success, Dina Dwyer-Owens leads a lifestyle that reflects both passion and purpose, including:

  • Philanthropic efforts, particularly in supporting veterans via the IFA VetFran programme and service-industry entrepreneurship. 

  • Author and speaker travel: National and international engagements tied to her books and leadership messages.

  • A grounded personal life in Waco-area Texas, reflecting her roots, family ties, and commitment to community.

  • Enthusiasm for franchising “hands-on” culture: on-site visits, service vans, and front-line employee interactions, as seen in her Undercover Boss appearance. 

Public Image, Legacy & Influence

Dina Dwyer-Owens is publicly recognised as a leader who blends hard business results with values-based leadership. Her legacy stretches across:

  • Franchising influence: She helped grow The Dwyer Group into one of the largest multi-brand home-services franchisors and brought attention to operator culture by going “undercover”.

  • Values-driven messaging: Her authorship of books and speaking engagements has elevated her as a voice for intentional leadership, ethical culture and women in business.

  • Role modelling: As a female CEO in a predominantly male-dominated trade services industry, her trajectory has inspired many other women entrepreneurs. 

She is viewed as both a business tactician and a cultural architect—someone who not only built a franchise empire but also defined how to lead it with purpose.

Conclusion

Dina Dwyer-Owens’s story is one where days in service vans and early family business work laid the foundation for a multi-brand franchising powerhouse. With a birthdate of June 29, 1956, and a birthday celebrated annually on June 29, she remains a figure synonymous with integrity-based leadership and entrepreneurial spirit. Her estimated net worth of $50 million speaks to the financial success, yet it is the values, mentorship, and business culture she built that define her real legacy. Whether it’s transforming the home-services franchise model or writing leadership books that travel globally, Dina Dwyer-Owens continues to stand as a beacon for purposeful growth, strong relationships, and meaningful impact.